Understanding NFC Card 2D Barcodes
NFC Card’s GS1 Compliant 2D Barcodes are advanced QR Codes tailored for product packaging and labeling. These barcodes carry a product’s Global Trade Item Number (GTIN), enabling seamless scanning at checkout. Additionally, they can be linked to a website, allowing consumers to access detailed product information using their smartphones.
Unlike traditional “1D” barcodes, 2D Barcodes store significantly more data, providing businesses and consumers with instant access to a wealth of information with each scan. By integrating 2D Barcodes on packaging and labels, businesses can improve inventory management, deepen brand engagement, and gain valuable consumer insights. The retail industry is anticipated to fully transition to 2D Barcodes at the point-of-sale by 2027.
Build Lasting Connections with Consumers
- Empower consumers with detailed information about sourcing ingredients, aiding informed purchasing decisions.
- Cultivate brand loyalty by sharing instructional videos, offering special promotions, and highlighting your sustainability initiatives.
- Enhance customer experience through mobile scans that link to product reviews or suggest similar items for purchase.
Explore Opportunities Beyond the Point of Sale
- Monitor products throughout their lifecycle, from the shelf to recycling.
- Gather localized data to accurately target geographic market opportunities.
- Track consumer behavior and trends in real-time, enabling quick responses to stay ahead of competitors.
What is GS1?
GS1 is a global not-for-profit organization responsible for developing and maintaining the world’s most widely used barcode standards. By partnering with over two million companies, GS1 supports businesses in adopting and implementing GS1-standard barcodes.
